WordPress Developer
Unbounce
ACF architecture overhaul, CPT development, and performance optimisation for a leading SaaS landing page platform used by 120,000+ marketers.
Role & Experience
Senior WordPress Developer & Full Stack Engineer
3+ Years Experience
Specialises in
Custom WordPress Architecture, Headless CMS, Core Web Vitals & Performance Engineering.
About me
I'm Abinesh Selvarasu — a Senior WordPress Developer and Full Stack Engineer based in Tamil Nadu, India. With 3+ years delivering production-grade web platforms for global enterprise clients, I specialise in custom CMS architecture, headless WordPress solutions, and performance engineering.
Day-to-day: architecting scalable CMS components with ACF Pro and Gutenberg, integrating REST & GraphQL APIs, and solving the complex Core Web Vitals and technical SEO challenges that keep platforms fast, secure, and accessible.
Core Technical Stack
“Fast websites shouldn't be a premium feature — they should be the baseline.”
Career Roadmap
Continuous engineering growth — from intern to Senior WordPress Developer.
Vidyaa Vikas College of Engineering — Anna University·Tamil Nadu, India
Foundational study in algorithms, data structures, databases, and web technologies — building the engineering base for production software development.
FueInt Technologies·Tamil Nadu, India
Gained hands-on agency experience — WordPress theme customization, responsive UI implementation, bug fixing, and version control workflows.
FueInt Technologies·Tamil Nadu, India
Converted Figma designs into pixel-perfect WordPress websites. Built custom Gutenberg blocks and ACF Pro components for North American enterprise clients.
FueInt Technologies·Tamil Nadu, India
Architected enterprise CMS solutions across WordPress, Drupal, and Craft CMS for global brands — Unbounce, ElasticPath, OpenGovernmentPartnership, and Premier Boxing Champions. Reduced LCP by ~30% via deep asset and rendering optimizations.
Open to Full-Time Roles · Present
Senior WordPress Developer & Full Stack Engineer
Technical Stack
Technologies I use to architect, build, and ship production-grade web products.
Selected Work
Enterprise platforms, headless CMS builds, and independent full-stack applications.
Delivered under FueInt Technologies via Dialed In Design (Canada). All trademarks belong to their respective owners.
WordPress Developer
ACF architecture overhaul, CPT development, and performance optimisation for a leading SaaS landing page platform used by 120,000+ marketers.
WordPress Developer
Custom WordPress components, interactive element integrations, and conversion flow optimisation for a patient communication SaaS.
WordPress Developer
Custom CMS and taxonomy architecture for a major international open government event platform.
WordPress Developer
Marketing site optimisation, Gutenberg blocks, and CRM form integrations for a popular CRM platform website.
WordPress Developer
Custom theme development, complex block architectures, and content migrations for a leading policy research and analysis center.
WordPress Developer
Large-scale CMS and Custom Post Type architecture for an international initiative spanning 75+ governments and millions of annual visitors.
WordPress Developer
Marketing website architecture, ACF modular layouts, and performance tuning for a leading RFP response software platform.
WordPress Developer
ACF architecture, performance improvements, and custom plugin development for a Salesforce-native data management SaaS.
Craft CMS Developer
Full WCAG accessibility compliance and Core Web Vitals optimisation for an enterprise headless commerce platform with global reach.
Drupal Developer
Security hardening and performance work for a major US boxing promoter, including live fight-night features built to handle peak concurrency.
Drupal Developer
Developed and maintained a Drupal-based website for a cloud contact center platform, focusing on custom features, performance improvements, and ongoing site maintenance.
Next.js Developer
Rebuilt the company website in Next.js, improving performance, modernising the UI, and creating a scalable codebase for future growth.
React Developer
Migrated a legacy WordPress website to React/Next.js to modernise performance and user experience.
Mobile App Developer
A cross-platform mobile application for student collaboration, academic tracking, and real-time notifications.
Next.js Developer
A platform dedicated to preserving native Tamil Nadu dog breeds — multilingual support, breed search filters, adopt workflows, and optimised image galleries.
Web Platform
E-commerce platform for 100% natural honey, traditional snacks, and chemical-free rice — with Nodemailer-based order notifications.
Client & utility builds shipped under Gradiolex — highlighting custom web development and Next.js architecture.
Full Stack Developer
Local bakery website with custom ordering, gallery, and brand identity — pixel-perfect from Figma to code.
WordPress Developer
B2B wholesale cement and steel trader website with product catalogue and trade enquiry flows.
Full Stack Developer
A customer support portal designed to centralise ticketing, knowledge base, and user communication for growing businesses.
Publications